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Is TiVo spying on you?


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While doing some, uh, research on, um, "wardrobe malfunctions," I came across this titbit (couldn't resist). The context was a claim that the Super Bowl half-time show was the "most replayed moment" ever.

"TiVo said it used its technology to measure audience behavior among 20,000 users during the Super Bowl. The exercise revealed a 180% spike in viewership at the time of the -- as Timberlake refers to it -- "wardrobe malfunction.

...

This marks the third year that TiVo has released details of its second-by-second review of how Super Bowl viewers used their TiVo units. Not only did users pause and replay the infamous portion of the halftime show more than any moment during the game, but they also did the same for some commercials."

Are there any TiVo users out there? I'm curious about whether their upfront in letting customers know they (TiVo) monitors their (customers') watching habits.

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We use a DVR at home (Digital Video Recorder). It is built-in to our satellite receiver. It is not a TIVO. We love it for it's convenience and the great performance, but it does not work like a TIVO. A TIVO will actually learn your viewing habits and recommend AND ACTUALLY RECORD shows based on what it thinks you will like. Haven't you guys ever heard of the somewhat famous article "My TIVO Thinks I'm Gay"?

;)

Edited by Parkertown
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