Oh, I don't know, I rather like the snowboarding. It's at least a shade more fun to watch than the biathalon.
Back before the fall of the Berlin Wall the Olympics was a periodic symbolic war between Democratic Capitalism and Totalitarian Communism, with the west having to demonstrate that it had not become soft and decadent in the four years since the last confrontation, and the Soviets and their satelites hungering for medals to prove (as if such a proof were possible) the superiority of their economic system.
Now the Olympics are marketed as a festival to celebrate globalism and the consumer economy, but as we watch rising Olympic powers like Korea and China gather up medals as American athletes-for whatever reasons--flounder and fall (a competition outcome less common than NBC's coverage would indicate), the decadence seems to have finally arrived and the new economic symbolism of it all becomes inescapable.