No, you don't see anything beyone your own nose and the bitter and under-educated bubble you live in.
Social media manager is a legitimate position, and they make pretty damned good money to the tune of $40k and up. They are both public relations and advertising rolled into one. The two most vital departments of any successful business.
The joke being that you think your barely profitable record company is comparable to larger corporations with bigger money interests, which would include JALC. But hey, you've got the whole thing figured out, don't you...