using the name of another artist to promo one's own own show or album is invariable, with few exceptions, puerile lame faire.
can we mention the few tribute albums(to musicians) that are truly tributes?
soon after trane passed, mccoy did an impassioned solo album, i forget the title, honoring him which, to me, was his finest work.
marilyn crispell, somewhat later, did a lovely tribute album, tor trane, as well.
rova saxophone quartet did a gorgeous impassioned tribute, ascension, then spoiled the whole affair with electric ascension.