In all seriousness, Che, I was once the classic "casual listener," or not even quite that... I had the LPs of KIND OF BLUE, GIANT STEPS, A LOVE SUPREME, and THE GREATEST JAZZ CONCERT EVER (2-LP Fantasy set of the Massey Hall concert), and thought of the music primarily as a cool atmosphere/mood-setter. Can't really say when the light went on in my brain, but I gradually became aware that there was something very profound AND pleasing quality to the music... Early Billie Holiday drew me in, the Basie Decca material gave me a kick, and the Parker Dials sealed the deal. It's been bliss ever since. But I always tell people that it was sitting in a coffeehouse, hearing Basie's "Now Will You Be Good" with Jimmy Rushing singing on the overhead, that was my on-the-road-to-Damascus moment. (Damascus? What kind of a gratuitous political allusion is that? Better shut myself up quick...)