You wouldn't know, that's the "fun" of RSD it's the pull factor to the physical shop on the chance, as described by Sidewinder, that they have title you want that was the initial premise of the day. To get folk to visit shops again. It's become just a mega marketing jamboree now with labels like Resonance doing these ridiculous release runs to exploit the day.
I've always managed to buy what I want online, at standard prices, after the online sales curfew is lifted. Never queued in person.